The world’s premier Swim & Resortwear event returns to Miami Beach from May 28 to June 1
The Official Miami Swim Week® –The Shows the premier platform for swimwear and resort wear, stands as the largest and most influential event of its kind in the world. Committed to spotlighting Miami’s creative pulse and global fashion business, Miami Swim Week® showcases cutting-edge swim and resort wear collections while driving the industry forward. By creating a space for top designers, emerging brands, and international buyers, the event fuels the growth of the swimwear and resort wear market. Through collaborations, industry advocacy, and strategic showcasing in key global markets, Miami Swim Week continues to elevate Miami’s reputation as a global fashion hub, shaping the future of fashion on an international scale.
Miami Swim Week plays a transformative role in shaping the swimwear and resort wear industry, offering a crucial platform for emerging brands, Latin-Caribbean designers, Black-owned brands, and established names Sports Illustrated, Oh Polly, Cuphe, Nicole Miller, Maaji and Honey Birdette.
We believe passionately in the power of innovative ideas, and socially conscious businesses to change attitudes, lives and, ultimately, the world as we strive to grow our business with the same honesty and integrity..
We are dedicated to environmental improvements that foster a sustainable future in fashion and lead to social and economical improvements in the communities where we do business. We are committed to and inspire others to do the same by building creative and diverse teams.
The premier yearly event on the global fashion and lifestyle calendar, MSWS, is a celebrated platform for designers and brands to exhibit their creations in the domains of swimwear, resort wear, and beauty industries. It serves as a springboard for both up-and-coming and well-established designers from across the globe, fostering business expansion and fostering collaborative prospects..
Miami Swim Week® 2025 Finds Exciting New Home at The Mondrian South Beach.
Miami Swim Week® is proud to announce its new official venue for the 2025 season: the iconic Mondrian South Beach Hotel. Set against the stunning backdrop of Biscayne Bay, this luxurious waterfront location will host state-of-the-art runway shows built over the hotel’s legendary pool deck, creating an unforgettable fashion experience.
Top designers from around the world will debut their latest swim and resort collections in a picture-perfect setting, merging high fashion with breathtaking Miami views.
While The Mondrian will serve as the central hub for runway presentations, guests can expect a full schedule of satellite events and exclusive experiences happening across Miami Beach and the surrounding city during the week.
Miami Swim Week® – The Shows 2025, The Swim & Resort Wear event, returns to Miami Beach May 28 – June 1, 2025, at the Mondrian South Beach. The largest festival of its kind in the world will feature over 50 events spanning 20+ satellite locations and a star-studded lineup of over 150 national and international designers, models, and celebrities. With a focus on giving back to the community, the organization is also introducing a new initiative: Miami Swim Week Cares, a movement redefining the intersection of fashion, sustainability, and social impact.
As part of the event’s growing wellness initiative, the Swim Fit program will feature a series of wellness and fitness activations from May 29 through June 1, promoting health, mindfulness, and movement.Gifting suites will be available to a curated VIP guest list provided by official Miami Swim Week® brand partners—offering exclusive access to premium products.
Explore how you can become part of Miami Swim Week, whether you're a fashion or beauty brand. Enhance your brand's visibility in key markets across the United States, Latin-Caribbean, and Europe, while gaining the opportunity to join the region’s dynamic creative community at the Miami Swim Week Hub. Expand your global reach and connect with influential industry leaders in one of the world's most vibrant fashion scenes.
We`re excited to announce @chebychelsey is joining #MSWS line up and will present their collection this May! 💫
@chebychelsey is a fashion brand designed in Los Angeles and handcrafted in Tuscany, Italy, blending modern style with timeless Italian craftsmanship. Founded by Chelsey Comfort, an alum of UVA, Central Saint Martins, and Polimoda, the brand offers clothing, swimwear, and accessories made for the style-conscious, on-the-go woman. With collections showcased in Milan and Paris, Chelsey Comfort is built for adventure, comfort, and everyday luxury✨
We are only 13 days away from #MSWS 🤩 Don`t miss out and secure your tickets today! Link is in our bio ⭡
#MiamiSwimWeekShows #MSWS #MiamiSwimWeek
Beauty meets the runway! We’re thrilled to announce @axelmakeupacademy as the official beauty team for Miami Swim Week 2025 ✨ From bold runway looks to flawless finishes, Axel’s artistry will bring this season’s vision to life 💄
Get ready for glam like never before. See you backstage! 💋
#MiamiSwimWeek #MSWS #MiamiSwimWeekShows
Introducing the brands that`ll be showcasing at our Splash Pop-up - the ultimate lifestyle event of Miami Swim Week! 🌊✨
Join us poolside at the iconic Mondrian South Beach for a one-of-a-kind experience blending shopping, content creation, and unforgettable connections 🌴
Shop, sip, and mingle in the lush garden oasis as we celebrate style, creativity, and community 💫
@hanaleibaybe
@shophermine
@amarottoswimwear
@hera.sea
@anaiaswimwear
@lemangokorea
@aquamoradaofficial
vogliaswimwear
@_campelle
@shopisabellasboutique
@adrianabushongswimwear
@shopmaiaswimwear
@apryljasmine
@the_bb_brand_2024
@akfit_swimwear
@mitaeyewear
@omaem_ecoswimwear
@ashleycarsondesigns
@almadelgado__
@seis_cosmetics
@charettecosmetics
We are thrilled to announce our partnership with @mondrianhotelsobe and South Beach’s @baiabeachclubmiami as the official venue hub for Miami Swim Week® – The Shows 2025!
Join us at this stunning bayfront resort, where luxury meets breathtaking views of the Miami skyline. From May 28 to June 1, Mondrian South Beach and Baia Beach Club will host a dynamic lineup of over 60 fashion shows, immersive activations, and exclusive experiences.
Tickets are now on sale - We look forward to hosting you in style ✨
#MiamiSwimWeek #MSWS #MiamiSwimWeekShows
UPDATE: Casting has reached its capacity 💕
This is the last and final round of virtual model castings for the official Miami Swim Week being held May 28th-June 1st 2025 💫
Head to the link in our BIO to register ⭡
Spaces are extremely limited. Please register for only ONE day/time slot.
The casting will be held via Zoom.
Swimwear and heels (women) preferred.
Music OPTIONAL, and up to preference.
Please have it cued & ready at start of call.
✨ Must be available on show dates:
🗓️ May 28th - June 1st
#MiamiSwimWeek #MSWS #MiamiSwimWeekShows
We’re excited to welcome back @vogaitalia as the official sponsor of Miami Swim Week 2025! 🥂
This #MSWS, VOGA will help us stay cool with perfectly chilled refreshments under the Miami sun 🌴 Known for their bold flavor and unmistakable style, the award-winning wines of VOGA Italia bring sophistication to every sip ✨
Be part of the glamour ⭢ snag your tickets before they sell out! Link in bio ⭡
#MiamiSwimWeekShows #MiamiSwimWeek #VogaItalia
We’re happy to have @kopuwater returning as a sponsor for Miami Swim Week 2025 🩵
Sourced from a pristine artesian spring deep beneath Oregon’s Cascade Range, KOPU Water is naturally filtered for centuries beneath dormant volcanoes. Bottled in elegant, eco-friendly aluminum, it offers a clean, silky-smooth taste that elevates every sip. 💦
Tickets are going fast - don’t miss your chance to be part of this unforgettable night!
🔗 Link in bio or visit MiamiSwimWeekShows.com
#MiamiSwimWeek #MiamiSwimWeekShows #MSWS
We can’t wait to welcome back @skinsportssociety as an official sponsor of Miami Swim Week 2025! 🌴✨
After an amazing debut last year, they’re returning to bring their signature face-fit treatments to our backstage model lounge - keeping our talent glowing, refreshed, and runway-ready 🤍
@skinsportssociety goes beyond skincare. Their treatments uplift your spirit, renew your energy, and guide you on a personalized journey to radiant, youthful skin. It’s more than a service - it’s a lifestyle 💫
#MiamiSwimWeekShows #MiamiSwimWeek #MSWS
We are excited to welcome Australian Gold as the official sunscreen sponsor of Miami Swim Week®️ The Shows, happening May 26 – June 1, 2025 🌴 Celebrating its 40th Anniversary, the iconic brand is bringing its signature golden glow to the week with immersive activations, sun-soaked celebrations, and exclusive product showcases 🌞
* Sunblock Model Bash at @strawberrymoon : Kick off the week in true Aussie fashion on Monday, May 26, from 12–4 PM at Strawberry Moon. Expect vibrant poolside fun, live music, and all the golden glow.
* The Australian Gold Bunga-GLOW Buyers Suite @mondrianhotelsobe : From Thursday, May 29 to Sunday, June 1, buyers and attendees can visit the Mondrian Hotel to explore Australian Gold’s full product lineup, including its newest launches and original fan favorites. Guests can meet the sales team, experience product demos, and take part in exclusive brand moments.
* Toast on the Coast Happy Hours at @mondrianhotelsobe : Unwind daily with sun-kissed cocktails and chill vibes during daily happy hours from 5–6 PM at the Bunga-GLOW suite.
* VIP Reception: A special VIP brunch-style reception will be held on Saturday, May 31, from 11 AM–1 PM, offering an elevated experience for key partners, influencers, and buyers.
We are looking forward to celebrating special iconic moments of Australian Gold`s 40th anniversary with you! 🌊
#MiamiSwimWeekShows #MSWS #MiamiSwimWeek
Say hello to @iavisionboutique ⭢ making their Miami Swim Week Shows debut this year! 🌊 Their first time on the #MSWS Runway, and you don`t want to miss it!
@iavisionboutique is a forward-thinking fashion label that merges bold design with a commitment to sustainability.Embracing a zero-waste offer philosophy, the brand ensures every garment is crafted with precision and purpose, reflecting a lifestyle rooted in resilience and innovation. Their swimwear collection exemplifies this ethos, offering stylish, eco-conscious pieces that empower individuals to express their unique identity ✨
The hottest Runway of the year is calling 🔥
Grab your tickets now ⭢ Link in BIO
#MiamiSwimWeek #MiamiSwimWeekShows
@greyven.ltd is joining #MSWS Lineup and we can`t wait to see their newest collection 🤩💫
@greyven.ltd is a quiet luxury brand focused on creating a one of a kind tonal and monochromatic wardrobe. The brand’s timeless and elevated essentials are designed to enhance your confidence, focusing on elegance, comfort and modernism
#SaveTheDate ⭢ Join us this May 28 - June 1 🌴
🎟️ Ticket Link is in our BIO
#MiamiSwimWeek #MSWS #MiamiSwimWeekShows
We`re thrilled to announce @lovelit_couture is joining #MSWS lineup and will present their collection this May ✨
@lovelit_couture is a Colombian luxury brand created by women, for women, dedicated to empowering through fashion that blends elegance, authenticity, sensuality, and a touch of rebellion. Each piece is meticulously crafted with neutral tones and sparkles to celebrate the beauty, strength, and inner light of every woman. More than a brand, Lovelit Couture is a movement that inspires confidence and self-expression 💫
#SaveTheDate - Join us this May 28 - June 1! 💥 Tickets link in our bio ⬆️
#MiamiSwimWeek #MiamiSwimWeekShows
